9 Ads Where Music Made the Difference

It’s easy to think of an ad’s soundtrack as something that enhances the emotional moments or simply fills out the…

Case Study: Musicbed’s Custom Work on Nike’s “You Can’t Stop Us”

Sometimes a project is bigger than music or film, and we’re proud that Musicbed was able to contribute to the…

Balancing Preparation and Spontaneity with Director Jane Qian

Brands are always looking for the holy grail of advertising: Authenticity. But, it’s one of those tricky pursuits where the…

Case Study: Honing a Custom Musicbed Song for the New Ford Bronco Brand

It’s been 24 years since the last Bronco came off the line at Ford, so the iconic brand knew it…

6 Filmmakers Share Their Advice for Project-Winning Treatments

Before the lights, cameras, actors, and awards, there’s only you and your idea. This idea exists in the dark, constantly…

5 Things Every Filmmaker Should Know Before Making Their First Feature

Launching your first feature is no small feat. Some will say the hardest part is finding an idea worth pursuing,…

The Creative Choices Behind Ford’s Stunning Bronco Brand Release

When you’re relaunching a brand as iconic as the Ford Bronco, there’s more than a little bit of pressure. It’s…

4 Reasons You Should Consider Getting Into Commercial Filmmaking

The CDDP’s Dominique DeLeon offers up a few reasons why he thinks you should think about getting into commercial filmmaking.

4 Tips for Directing a Commercial Production

Welcome back to our second article in a series exploring The Commercial Directors Diversity Program, or CDDP. In this installation,…

Following Two Filmmakers’ First Steps Into the Commercial Industry

At Musicbed, we’re passionate about CDDP’s cause because we get it. The commercial industry can be an intimidating place. Beyond…