Director Niclas Larsson Breaks Down His Award-Winning Work on Volvo’s ‘The Parents’

We talk a lot about finding your voice, but we don‘t always talk about the consequences of doing so. Namely,…

Planning vs. Improvisation on Volvo’s New Ad “Moments”

The tagline at the end of Volvo’s new ad, “Moments,” says: Sometimes the moments that never happen matter the most.…